Fri, 04 Jul 2008 03:57:18 GMT
After some months of thinking, drawing up ideas and fighting PHP code we have it up and running - TierOneAds. TierOneAds works as an aggregator for publishers and advertisers. We aggregate ad networks like Valueclick and direct advertisers which can sign up fully automated on TierOneAds.
Bloggers/ Publishers name us their price they are ready to sell impressions for. We then deliver impressions every time it matches our campaigns - if not we show the bloggers default banner.
No maintenance needed, No haggling with confirming/ accepting campaigns. It just works. Feel free to give it a try and let us know what you think about it.
Palo Alto, California - According to the recently published IAB Report
on Social Media and Advertising
(http://www.iab.net/media/file/2008_ugc_platform.pdf) advertising on
social media sites generated $1 billion in revenue in 2007 and is
expected to grow to 4.3 billion in 2011. However this marketplace is
still proving a challenge for participants - advertisers and
Advertisers are looking for wide distribution and traffic that is high
in quality and converts quickly. Advertisers are challenged to find
and efficiently negotiate with the new wide array of blogs and user
generated content sites.
Publishers are seeking access to more advertisers with better quality
ads and higher payouts. Publishers find it increasingly difficult to
select the right advertiser offering dynamic pricing options and
manage inventory to improve overall payouts.
TierOneAds is an innovative solution that is designed to ease and
resolve this process of trial and error. TierOneAds lets publishers
define their price (effective CPM) for which they would like to sell
their traffic. TierOneAds is then delivering traffic that is matching
these bids. TierOneAds is right now building a pre-negotiated database
of thousands of high quality publishers across the globe.
TierOneAds provides advertisers with a simple interface to target a
wide range of social media sites with just one click. Advertisers pay
a rate based on
TierOneAds dynamic pricing mechanism and can track conversion
instantly. A wide range of targeting options makes sure that only
relevant users are reached. Already dozens of advertisers have signed
TierOneAds strives to connect publishers and advertisers in a simple
and fun way.
TierOneAds mission is to make advertising simple and profitable and
allow publishers to concentrate on creating great content.
TierOneAds has been developed by
Creative Weblogging. The company, headquartered in Palo Alto, CA, was
founded in 2004 and has since become one of the the world largest blog
media networks with operations in the US, Germany, China and France
publishing nearly 200 premium blogs, updated by 300 editors around the
globe. Creative Weblogging works with leading brands and advertisers
like SAP, BMW and GM to create awareness and measurable results.
Posted by: tj Read more Source
Thu, 03 Jul 2008 23:58:49 GMT
Esquire Creates Iconic Covers
Esquire mag is celebrating its 75th anniversary and has roped in all the major players in fashion to participate in creating copying the original, super-popular covers of yore. Participants include Donatella Versace, Vivienne Westwood, Georgio Armani, John Galliano, Tommy Hilfiger, Alber Elbaz, Sir Paul Smith, and Miuccia Prada. The portfolio will be popping up in the June issue of UK Esquire and will be featured in a special exhibition held in London.
More Esquire here, and get info on the cool new anniversary issue here.
Posted by: Meieli Sawyer Detoni Read more Source
Thu, 03 Jul 2008 12:41:21 GMT
"Clumsily mashing up Leaving Las Vegas and Hardcore, Finding Amanda follows TV show writer and alcoholic compulsive gambler Taylor (Matthew Broderick) as he travels to Sin City to track down his whoring niece Amanda (Brittany Snow)," writes Nick Schager in Slant. The film''s "inability to find a consistent groove that might best utilize its appealing leads.... is secondary to its overarching unimaginativeness."
And in the other corner, Ella Taylor in the Voice: "By keeping the tone light, the players human (Steve Coogan has a nice turn as a greasy casino host), and never, ever romanticizing the addict, Finding Amanda comes by its heartbreak honestly."
Updated through 6/29.
Posted by: dwhudson Read more Source
Thu, 03 Jul 2008 02:32:27 GMT
Bootstrapping like Xiang Yu
Photo courtesy of iStockphoto, Boris Shapiro
Just when you thought you'd never here about another tie between business and Chinese warfare, blogger Joshua Baer's Chinese warfare.
Baer shares this excerpt from a book by Chinese warfare:
In 210 BC, a Chinese commander named Xiang Yu led his troops across the Yangtze River to attack the army of the Qin (Ch'in) dynasty. Pausing on the banks of the river for the night, his troops awakened in the morning to find, to their horror, that their ships were burning. They hurried to their feet to fight off the attackers, but soon discovered that it was Xiang Yu himself who had set their ships on fire, and that he had also ordered all the cooking pots crushed.
With no route for retreat, the army had no choice but to be victorious....or, of course, be defeated.
Twice while at the helm of a bootstrapped company (Chinese warfare), Baer says he made similar decisions changing course away from one line of business and group of customers for another strengthening the company each time but also running a considerable risk.
However, there's at least one other way that the story of Xiang Yu gets close to the core of the bootstrapping ethic, it seems to me.
Without the cushion of outside investment, bootstrappers are forced to enter the battle immediately and find out decisively whether or not their business model can be a success.
Like Xiang Yu's warriors who had no means of escape, bootstrappers with no cash flow other than what they create cannot avoid getting their product or service before the customer or avoid their feedback positive or negative.
Posted by: Shawn Hessinger Read more Source
Sun, 25 May 2008 00:48:15 GMT
TripAdvisor's Top Ten Lists
Well, it looks like my flight will be really late, so I got moved to an 8:20 PM non-stop to London. This gives me a couple of hours to chat with my readers. While perusing Cyberspace, I discovered that TripAdvisor has posted its Top Ten Free Attractions for Both the United States and Europe. Check it Out:
Top 10 Free U.S. Attractions
1. Bellagio Fountains, Las Vegas, Nevada
2. Arlington National Cemetery, Arlington, Virginia
3. Waimea Canyon, Waimea, Hawaii
4. Golden Gate Bridge, San Francisco, California
5. Angel's Landing, Zion National Park, Utah
6. U.S.S. Arizona Memorial, Honolulu, Hawaii
7. Pacific Coast Highway, Route 1, California
8. United States Holocaust Memorial Museum, Washington, D.C.
9. Freedom Trail, Boston, Massachusetts
10. Central Park, New York, New York
Top 10 Free European Attractions
1. Pantheon, Rome, Italy
2. National Gallery, London, England
3. Museum of the Jewellery Quarter, Birmingham, England
4. Notre Dame Cathedral, Paris, France
5. St. Michael and St. Gudula Cathedral, Brussels, Belgium
6. Duomo - Cathedral of Santa Maria del Fiore, Florence, Italy
7. Retiro Park, Madrid, Spain
8. Westminster Abbey, London, England
9. St. Mark's Basilica, Venice, Italy
10. Giant's Causeway, Bushmills, Northern Ireland
If you plan to visit Central Park, make sure to check out the Alice in Wonderland Statue. It brings delight to the kids and kids at heart. And don't forget free Shakespeare in the Park.
Posted by: Lisa Marie Mercer Read more Source
Sat, 24 May 2008 22:18:37 GMT
Babies of Farm Moms, Better Protected from Allergies
© darren wise
According to a new research, a pregnant woman's exposure to farms may confer protection to her newborn from allergies and other childhood atopic diseases.
In a study of the children of 18 farming mothers and 59 non-farming mothers, the researchers believe they have proved their hypothesis that a mother's farm exposure affects her baby's T regulatory cells. These cells, it is now believed, act to suppress immune responses and thereby maintain immune system homeostasis to contribute to healthy immune development.
"We found that the babies of mothers exposed to farms have more and better functioning regulatory T cells," explained Bianca Schaub, M.D., who led the research team at University Children's Hospital in Munich. "The effect was strongest among those mothers who entered barns or drank farm milk."
Of course, considering the small number of test subjects, these results are far from conclusive. But it does jive with the hygiene hypothesis, doesn't it?
Posted by: ruth Read more Source
Mon, 19 May 2008 00:09:02 GMT
The Origins Of Cybex Space
Gustav Zander (1835–1920) was a Swedish physician who invented a therapeutic method of exercise carried out by means of special apparatus. Zander began his work in the 1860s and established the Zander Institute in London, before coming to New York.
His hope was that his equipment, which employed gradual muscle resistance, would supplement normal gymnasiums that excluded women, older people, and ''weakly'' people of either sex.
(via Everlasting Blort)
Posted by: Gerard Read more Source
Sun, 18 May 2008 23:55:59 GMT
"Blindness [site] may well be the bleakest curtain raiser in the history of the festival, a nightmarish parable of the apocalypse, directed by the Brazilian filmmaker Fernando Meirelles and just as impressive in its way as his career-making City of God," writes the Guardian''s Xan Brooks.
"Blindness feels like a curious mix of highbrow literary aspirations and lowbrow genre fiction," writes James Rocchi at Cinematical. "[I]t''d be easy to dismiss Blindness as Dawn of the Dead for NPR listeners or Outbreak for grad students..... But while Blindness can be faulted for many things, it also has to be respected for its ambition, craft, and effort; Blindness shows us a world of wide-eyed sightlessness, and it does so through a fierce vision that only occasionally loses focus."
Updated through 5/16.
Posted by: dwhudson Read more Source
Sat, 17 May 2008 02:11:09 GMT
I call this video "Tinkle" because of the sound. The water was clear. This bit of stream bed is at the top of the property, and it is normally bone dry, but with all of the rain, the water runs.
This is just down a bit from the clay we recently found there. There is also a good sitting rock beside the pool at the end of the video, and one could sit there and dangle feet in the water if one wanted.
- Bobolinks migrate from Argentina and some nest in northern Missouri.
Today in Missouri history:
- In 1861 Federal troops capture pro-Southern state troops at Camp Jackson.
- Three leaders of the Bald Knobbers are hanged on this date in 1889, effectively putting an end to the group. The Bald Knobbers began as a vigilante force attempting to bring peace and justice to lawless Taney County but soon devolved into another source of terror in the region.
Posted by: Roundrockjournal Read more Source
Older Blog Entries
Older Blog Entries
Fri, 09 May 2008 01:48:21 GMT
"A waggish conceptual venture, Viva is a startlingly pitch-perfect reproduction of the kind of gauzy sex movies from the 1960s and early 1970s that preceded the hard-core revolution," writes Manohla Dargis in the New York Times. "Despite the parallels with Sade''s Justine and the occasional lurid flourish, the depravity never becomes remotely depraved because [writer-director Anna] Biller, despite her commitment to verisimilitude, maintains an ironic detachment throughout - because she''s a Brechtian or a bad actress, or perhaps both."
For Vadim Rizov, writing in the Voice, "Viva does for late-60s/early-70s sexploitation what Far From Heaven did for Douglas Sirk, only without the subversion."
Posted by: dwhudson Read more Source